Tag: packaging

  • Puhoi Valley Cheese

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    laurawood
    in ,

    A brand identity refresh and packaging design of Puhoi Valley’s artisan dairy range. The design evokes a relaxed, liberating culinary experience, centered around honest ingredients and handcrafted quality. Each product is brought to life with unique tasting notes, highlighting the distinct personality and flavour of every cheese. Completed while working at Redcactus.

  • Reusable Gift Wraps

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    laurawood
    in , ,

    This set of reusable gift wraps was created to reduce waste and offer an environmentally kind alternative to traditional wrapping paper. Inspired by the Japanese art of Furoshiki and featuring native New Zealand pairings – Pīwakawaka & Kākā Beak, Ruru & Mānuka, Tui & Kōwhai. Digitally printed on organic cotton fabric.

  • Kivia Digestive Health

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    laurawood
    in ,

    Rebranded for the international market, Kivia Digestive Health was given a fresh new identity. We developed a clean, informative, and approachable design that reflects the brand’s focus on natural digestive wellness and global appeal. Completed while working at Redcactus.

  • Nacho Burger

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    laurawood
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    A fun and spicy logo for KFC’s Nacho Burger uses Tex Mex inspired typography, combined with flavour bursting nachos. The result is a burger offering which looks packed full of crunch! Completed while working at Redcactus.

  • Blast from the Past

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    laurawood
    in ,

    ETA reintroduced three much loved classics. We were tasked with evolving the retro packaging design of Munchos and Cruncheese, and with delivering a fresh new design for Monster Munch. Completed while working at Redcactus.

  • Nice and Natural

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    laurawood
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    A new identity for Nice and Natural shows connection, partnership and care. The vibrant pack design expresses vitality through the idea of a flower in bloom. A design concept completed while working at Redcactus.

  • Dusky Sounds

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    laurawood
    in ,

    A redesign of the Dusky Sounds wine identity and label evokes the spirit of this unique South Island landscape. Dusky Sound, located in Fiordland National Park, is known for its steep cliffs and high precipitation, which creates hundreds of waterfalls during the rainy season. Completed while working at Redcactus.

  • Reusable Gift Wraps

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    by

    laurawood
    in , ,

    A set of reusable gift wraps created to reduce waste and offer an environmentally kind alternative to wrapping paper. Inspired by the Japanese art of Furoshiki, they have been screen printed on coloured cotton fabric and natural linen. Linen wraps make great tea towels.

  • Puhoi Valley Yoghurt

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    by

    laurawood
    in ,

    A brand identity refresh in combination with vibrant and luscious photography delivers a carefree and liberated design for this artisan dairy brand. Completed while working at Redcactus.